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Current Technology News

Using YouTube for Wholesale Business Marketing

When individuals think about YouTube, the first purpose that comes to their mind is “entertainment”. Hardly very few can think about its professional use in promoting your business and that includes a wholesale business.
YouTube can be used quite effectively for the marketing purpose of wholesale business. It is because videos can represent your products and services better than the images and content. YouTube is a new source of advertising your wholesale products in the most appealing way when customers can see the product live and then make buying decision. There are several reasons that makes YouTube the most effective and popular advertising medium nowadays.
In the beginning of online advertising, only words were used in different ways to market wholesale products. Then later on, images were used to represent products. A good image is better than thousand words as it creates a long lasting impact in customers’ minds. Moving pictures (videos) are far better than still images when embellished with good words. These images create a better impact.
YouTube application is available on most of the cell phones nowadays that is why your clients can view the videos anytime anywhere. That is why your customers are free from the use of desktops and computers to see your wholesale products.
When you upload a video on YouTube you can count how many times it is viewed. You can perceive your customers’ interest in a particular product.
A video can educate your customers quite well about your products and services in a detailed manner. It helps you in understanding the product line and what kind of changes you can bring in different products. You can hold a conversation with your manufacturer and talk about changes you want to bring in your existing product line.
YouTube is much helpful for wholesale electronics business. Whenever a wholesaler will introduce a new product, he can give a demonstration on video so the customers will understand the usage in a better way. It will create a direct and long lasting relation of your customers with your business.
In TV commercials it is mostly necessary to shoot video with celebrities but on YouTube there is no such restriction. You can shoot the video using common people and upload it for your customers. It keeps your marketing budget quite low.
The video marketing on YouTube is best source to create authenticity of your wholesale business. It is great to advertise and create good words of mouth at such low budget.
The conclusion can be just that YouTube is proved to be an effective way to reach your target market using the best technology available right now.…

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Latest Technology

Solve Scheduling Challenges by Using a Resource Scheduling Software

Are you still struggling with spread sheets as your primary resource scheduling tool? Well, I have good news for you. You can solve all these problems by adopting an efficient resource scheduling software. Indeed, handling so large volumes of information especially if your business has a large number of resources that are spread out in different parts of the globe is quite a challenge. Tracking and recording a project manager’s overall information including that of your employee’s records on skills, qualifications and physical locations is indeed a difficult task. And, you don’t want to fail in efficiently forecasting your future resource requirements or to provide an insight into their demand and supply, do you? Of course you don’t and that’s why you need to give up using the spread sheets, which are prone to human errors and confusion and start using an efficient resource scheduling software.
This article summarizes some of the benefits that you will gain by scheduling your resources efficiently;
Timely completed project
The aim of every project manager is to have a project completed within the planned time frame. Efficient resource scheduling will enable a smooth running of your projects without hitches or delays at any point. This will enable completion of tasks and activities as stipulated in the plan. The greatest gain from timely completed projects is that the expenditure will always fall within budget.
Higher profits from projects
When a project is completed on time and within budget, there is no extra spending or expenditure involved. As such, most of the gains from the project will be reflected on the profits and not in covering for the extra spending. These profits can be regularly repatriated back into the business for effective growth and for other projects.
Client satisfaction
The primary goal for any business owner is to make their clients happy through efficient service or products delivery. If a company completes its projects as planned, it will be able to extend these utilities to the satisfaction of its customers. These clients are the true blood for the business and if satisfied, they will most likely give back more business to the company hence prolonging the company’s life.
A motivated human resource
Employees are the pillars of any company. One of the intrinsic motivating factors in any job is its dynamism and achievement of results. As such, timely completed projects will keep the employees motivated and hence keep them committed and dedicated to the company’s vision as they break the monotony when one project is complete and they focus on the other on the line. These employees will end up working on their performance levels and hence their productivity will definitely increase.
While these benefits represents only a small portion of the benefits of an efficient resource scheduling software, its real value and more of its benefits can only be felt and witnessed by having do the job for you. Maybe these practices seem simple but remember, it is these simple practices that can be the most efficient, more so if you adopt the right tools for the job.…