When individuals think about YouTube, the first purpose that comes to their mind is “entertainment”. Hardly very few can think about its professional use in promoting your business and that includes a wholesale business.
YouTube can be used quite effectively for the marketing purpose of wholesale business. It is because videos can represent your products and services better than the images and content. YouTube is a new source of advertising your wholesale products in the most appealing way when customers can see the product live and then make buying decision. There are several reasons that makes YouTube the most effective and popular advertising medium nowadays.
In the beginning of online advertising, only words were used in different ways to market wholesale products. Then later on, images were used to represent products. A good image is better than thousand words as it creates a long lasting impact in customers’ minds. Moving pictures (videos) are far better than still images when embellished with good words. These images create a better impact.
YouTube application is available on most of the cell phones nowadays that is why your clients can view the videos anytime anywhere. That is why your customers are free from the use of desktops and computers to see your wholesale products.
When you upload a video on YouTube you can count how many times it is viewed. You can perceive your customers’ interest in a particular product.
A video can educate your customers quite well about your products and services in a detailed manner. It helps you in understanding the product line and what kind of changes you can bring in different products. You can hold a conversation with your manufacturer and talk about changes you want to bring in your existing product line.
YouTube is much helpful for wholesale electronics business. Whenever a wholesaler will introduce a new product, he can give a demonstration on video so the customers will understand the usage in a better way. It will create a direct and long lasting relation of your customers with your business.
In TV commercials it is mostly necessary to shoot video with celebrities but on YouTube there is no such restriction. You can shoot the video using common people and upload it for your customers. It keeps your marketing budget quite low.
The video marketing on YouTube is best source to create authenticity of your wholesale business. It is great to advertise and create good words of mouth at such low budget.
The conclusion can be just that YouTube is proved to be an effective way to reach your target market using the best technology available right now.
achsan uddin